Behind the elimaginario signature we can find the visual artist Jesús de las Heras.
This native from Madrid has developed his career fully linked to the audiovisual field.
His beginnings as a filmmaker and post-producer in television and advertising, in production companies such as Mandarina Films or La Movie and for clients like BMW, SCHWEPPES, VODAFONE, helped him learn tools and resources that will shape in the future his style and manner of communicating visuals.
Due to his passion about electronic music he flirted with the figure of the VJ from the beginning. He played gigs in small clubs in Madrid and actively participated in the rave scene in Amsterdam during the years he lived there.
It was in 2007 when he moved to Ibiza and became a 100% professional VJ. Thanks to the showcase that involved working in clubs such as Space, Amnesia and Privilege and his work as VJ producer of visual content for innumerable promoters, he reached to make visual sets alongside with artists such as Marco Carola, Carl Cox , Marco Bayle and many more. London, Geneva, Barcelona, NYC, Paris, Milano ... have been destinations for elimaginario and his visuals during the last 10 years.
In 2011 his work as Visual & Stage Designer caught the eye of the promoters of a new party called Music On, by Marco Carola, currently one of the most powerful and avant-garde events on the electronic music scene.
In 2015 he surprises with a new facet as an amateur podcaster. He founded along with colleagues in the sector, Visuals For The Masses a radio podcast about visuals, Spanish speaking and using an outstanding jocular and light tone. It got more than a good reception by the listeners and specialized audience.
In 2016 he founded llUll Renderings, a visual label and online store, collaborating with other artists in the creation of content packs for VJ's. Clearly focused to imitate the operation of an independent record label where the artist chooses what he wants to tell with each videoloop.
One of the great achievements of Elimaginario is being surrounded by VJ's collaborators and experts in different fields that allows him to explore R & D resources and techniques to apply them under his style, to all kind of spaces, type of music or events.
He is currently starting his participation on different festivals of light and art, such as Ibiza Light Festival, using the audiovisual installation as a part of the urban scene. His monumental proposals are intended to "dazzle and invite to imagine".
This type of initiative and his eclectic taste for suprematism, minimalism, trash noise, his obsession with red and other fetishes, have made this visual artist to be a reference in the guild, with a level of visibility and prestige unprecedented in its sector.
Visuals from Heart by elimaginario.Video Inspirational
Reel Publicidad de elimaginario.
Dando servicio como Post-productor, Realizador, Montador.En productoras como;
Productora: Mandaria Films
Campaña Nacional para AIREUROPA
Realizador: Cesar Perez de Tudela,
Post-produccion: "elimaginario" codo con codo con Alejandro Moreira y con mi admirado Senior Hector Gomez.
Croma key y Grafismos
IMS MANU GONZALEZ
Video Maker: elimaginario.
Video Clip de la cancion "The Face of Ibiza" de Baby Marcelo
para la promotora Espectaculos MOB. THE FACE.
Video Maker: elimaginario.
Video promocional de la Fiesta "The Face of Ibiza"
Produced by Chancleta films
Producer: Cecilia Krull
Director of photography: Pacool
Edited by Pacool
Motion Graphics: Jesus de las Heras, Elimaginario
Steadycam: Enrique Fernandez Ortiz
EL COLOR DEL ALMA
Director: Alberto Martos
Motion Graphics: elimaginario
Promo de elimaginario por elimaginario ;)
Video Promo Music On NYE 2013
Un intento de captar la energia de la terraza de Amnesia Ibiza. Un momento de grandeza, una anecdota para todo la vida... no se explicarlo con palabras. :)
Video Flyer Music On New York Residency
Post-produccion con Pacool para Chancleta Films en el VideoClip "Mi Mensaje" de Fyahbwoy
After Effects, Optical Flares Plug-in. Cinema4D.
Video Flyer Music On Miami Residency